Retailers are under pressure. They must reduce supply chain costs and optimise margins while satisfying customers that are more demanding than ever, raising the bar for personalised experience and same day delivery service. Many retail companies invest in technology and digital transformation to remain competitive and meet customer expectations.
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Buying a new or used vehicle requires a lot of time and effort from customers. Automotive retailers are pressured to offer the best customer experience to keep customers happy. They are investing in technology and digital transformation to remain competitive.